WOW BASEL — World of Wellness, Art Basel Miami
Open grill flames and drifting smoke over a rooftop crowd at dusk in Miami

1st Annual · Saturday, December 5, 2026 · Rooftop Wynwood

The 1stWOW BASEL ANNUAL BBQ SHOWDOWN

Miami's ultimate BBQ, music, fashion & grill master experience.

10 teams. One showdown. Endless flavor.

Ten of Miami's best BBQ masters, grill crews, culinary creators, music lovers and festival-goers share one rooftop for one unforgettable day of fire, flavor and sound.

Date
Saturday, December 5, 2026
Location
Rooftop Wynwood · Wynwood Flow Property
Hours
1:00 PM – 6:00 PM
Presented by
World of Wellness™ · WOW BASEL™ · S.A.F.E. Global

Team entry is $650 per team. Venue and hours are confirmed by the producers before team spots and tickets go live. Nothing here is bookable until it is published.

The main event

The battle for Miami's ultimate grill master!

Local Miami grillmasters, professional BBQ competitors, backyard grill legends, restaurant chefs, culinary teams and BBQ enthusiasts compete for the championship podium.

10

Competing teams

Entry is capped — no exceptions.

3

Judged rounds

Chicken, pork ribs and the Showstopper.

6

Professional judges

Scoring across every round.

1

Grand Champion

Plus a Reserve Grand Champion.

Round 1

Chicken Showdown

Who can create the ultimate smoked or grilled chicken?

Round 2

Pork Ribs Showdown

Perfect bark, flavor, tenderness and smoke.

Round 3

BBQ WOW Showstopper

Bring your creativity: an unforgettable smoked specialty, an original BBQ dish or a Basel-inspired culinary masterpiece.

Grand Prize

What the Grand Champion takes home

The Grand Prize winner's package carries the title, the after-party and the coverage.

$6,500 combined value

$1,500 VIP table for 6

A reserved VIP table for six at The Official WOW After Party at Luna Soul Wynwood.

Bragging rights

Your team's name on the WOW BASEL Wall of Fame as the first-ever BBQ Grand Champion.

Media package worth $5,000

Promotion for you, your team or your venue across WOW BASEL channels.

Awards

On the podium

  • Chicken Champion — 1st, 2nd, 3rd place
  • Pork Ribs Champion — 1st, 2nd, 3rd place
  • BBQ WOW Showstopper — 1st, 2nd, 3rd place
  • People's Choice Award
  • Reserve Grand Champion
  • Grand Champion

Only 10 competition team spots.

Entry fee: $650. Every team is reviewed by the producers before a grill is assigned.

Claim your team's spot

The Miami BBQ experience

More than a competition.

Grillmasters tending a flaming offset smoker at night, sparks and smoke in the air

The Grillmaster Village

An incredible gathering of Miami's BBQ community, where the craft happens in front of you.

  • Live grilling demonstrations
  • Smoker and grill showcases
  • BBQ sauce and seasoning tastings
  • Grillmaster meet-and-greets
  • Culinary demonstrations
  • BBQ equipment and outdoor cooking displays
Night outdoor BBQ market with vendor tents, open grills, string lights and drifting smoke

The BBQ Food & Vendor Market

A marketplace built for the brands behind the smoke: the cooks, the sauces, the drinks and the gear.

  • BBQ restaurants
  • Local chefs and culinary entrepreneurs
  • BBQ sauces, rubs, spices and seasonings
  • Specialty food and beverage brands
  • Craft beverages and non-alcoholic refreshments
  • Grills, smokers, outdoor kitchens and accessories
  • Lifestyle and wellness brands
  • Local Miami businesses

Live music · bands · DJs · entertainment

When the grills are hot, the music gets louder!

The rooftop runs on live sound from the first fire to the final trophy. Additional guests are announced as they are confirmed.

Live top Florida band

The Marina Effect

Rock, reggae, funk, Latin, Caribbean, Reggaeton and island-inspired sets

Hear the band
  • High-energy DJs
  • Celebrity guest DJs
  • Live MC and event host
  • Dance performances
  • Interactive crowd competitions
  • Special guest appearances

Performance and activation times may change. Additional guests are announced as they are confirmed.

Models in swimwear and streetwear on a rooftop runway lined with flames at night

Fashion meets fire

Fashion. Flavor. Fire.

This is where WOW BASEL separates itself from every traditional BBQ festival: a WOW fashion activation brings models, designers, brands and entertainment personalities to the rooftop.

  • Miami streetwear
  • Swimwear and resort fashion
  • Activewear and sportswear
  • BBQ-inspired lifestyle apparel
  • Local Miami designers
  • Models and influencers
  • Fashion brand activations
  • Pop-up fashion showcases
  • Live fashion presentations

Interactive activations & festival games

Play hard. Grill harder.

Guests are never watching from the outside. Every activation is a chance to compete, taste or win.

  • Cornhole championships
  • Flip Cup competitions
  • BBQ sauce tasting challenges
  • Blindfolded flavor challenges
  • Best BBQ sauce competition
  • Best team spirit competition
  • Best dressed grillmaster
  • Audience voting and People's Choice
  • Sponsor-hosted challenges
  • Photo booths and social media competitions

Photo opportunity

The WOW BBQ Wall of Fame

The WOW BBQ Wall of Fame — guests photograph themselves with the winning teams, grillmasters and championship trophies.

Sponsorship opportunities

Put your brand in the middle of the heat.

WOW BASEL puts brands directly in front of Miami's culinary, entertainment, fashion, wellness and lifestyle communities.

Presenting Sponsor

By quote

  • Naming rights opportunity
  • Premium brand placement
  • Main stage visibility
  • Exclusive activation opportunity
  • Media and promotional integration
  • VIP hospitality
Request this package

Fire Master Sponsor

By quote

  • Prominent event branding
  • Dedicated branded activation
  • Main competition integration
  • Social media promotion
Request this package

Grillmaster Sponsor

By quote

  • Competition category sponsorship
  • Branded judging or awards integration
  • Vendor activation opportunities
Request this package

Official Product Partners

By quote

  • Product placement
  • Sampling opportunities
  • Promotional integration
Request this package

Community Partners

By quote

  • Local business visibility
  • Promotional opportunities
  • Community participation
Request this package

Sponsor categories

  • Grill and smoker manufacturers
  • BBQ sauce and seasoning brands
  • Beverage companies
  • Food and restaurant brands
  • Automotive and outdoor lifestyle brands
  • Apparel and fashion
  • Wellness and fitness
  • Media and entertainment

Team & vendor registration

Claim your grill. Claim your space.

Both applications go straight to the WOW BASEL production team. Only 10 competition team spots are available.

Gas grills are provided

The producers provide gas grills on the rooftop. Tell us your preferred setup in the application and we'll confirm assignments before doors.

Specialty grills are not permitted

Competition cooking happens on the gas grills provided by the producers. Specialty grills — custom rigs, stick burners and the like — are not permitted on the rooftop.

Meat is pre-cooked, then heated

All competition meat must arrive pre-cooked and be heated on site. Plan your rounds around reheating and finishing, not raw cook times.

Food safety certificate required

Every team must carry a valid Food Safety Handling Certificate on the rooftop. Add it to your application so the producers can verify it before your spot is confirmed.

Private inquiry

Register your BBQ team

Miami grill masters — this is your moment. Tell us who you are, how you cook and what you'll bring to the rooftop.

Private inquiry

Apply to be a vendor

Bring your brand to the WOW BBQ marketplace. Tell us what you sell and what you need on the rooftop.

Event schedule

One day, start to finish.

Performance and activation times may change. Additional guests are announced as they are confirmed.

  1. 01:00 PM

    Gates open

    Team arrivals, vendor marketplace, festival kickoff.

  2. 01:20 PM

    Grill setup

    Smokers, grills and team preparation.

  3. 01:35 PM

    Safety inspections

    Team grill and equipment inspections.

  4. 01:45 PM

    Grillmaster briefing

    Rules, timing and turn-in procedure.

  5. 02:00 PM

    Official smoke on!

    Competition begins. Music, entertainment and sponsor activations go live.

  6. 02:45 PM

    Grillmaster parade

    Meet the competing teams.

  7. 03:30 PM

    Judges orientation

    Scoring walkthrough for the panel.

  8. 04:15 PM

    Chicken turn-in

    Round 1 goes to the judges.

  9. 04:40 PM

    Pork ribs turn-in

    Round 2 goes to the judges.

  10. 05:00 PM

    BBQ WOW Showstopper

    Round 3 — the creative finale.

  11. 05:05 PM

    People's Choice experience

    The crowd votes for its favorite.

  12. 05:30 PM

    Awards ceremony

    Category champions and the podium.

  13. 05:50 PM

    Champions celebration

    Grand Champion and Reserve Grand Champion.

  14. 06:00 PM

    Event concludes

    The rooftop closes for the night.

Community, media & social buzz

Miami's BBQ community takes center stage.

Team introductions, grillmaster interviews, behind-the-scenes cooking, sponsor activations, live music, fashion highlights, People's Choice moments and championship winners are published as they are produced.

  • #BBQWOWBASEL
  • #WOWBASEL2026
  • #MiamiBBQShowdown
  • #MiamiGrillMasters
  • #WorldOfWellness
  • #FireFlavorFashion

Location & event information

Where it happens.

Venue

Rooftop Wynwood · Wynwood Flow Property, 176 NW 25th St, Miami, FL 33127. Final venue confirmation is published here before doors.

Hours

1:00 PM – 6:00 PM. Gates, grill setup and turn-in windows follow the published schedule.

Team check-in

Competing teams check in with their head cook at the grill desk before safety inspections.

Vendor check-in

Approved vendors check in at the market desk with their confirmation and logo file.

Accessibility

Rooftop access details and accessible routes are confirmed with the venue and published before the event.

Event policies

Every team must carry a valid Food Safety Handling Certificate. Food safety, fire regulations and equipment rules apply to every team and vendor. Organizer approval is required to compete or trade.

Final call

Miami, it's time to fire it up!

Whether you're a master of the grill, a culinary entrepreneur, a music lover, a fashion enthusiast or simply someone who loves great food and incredible experiences — there's a place for you at the WOW BASEL Annual BBQ Showdown.

Presented by World of Wellness™ · WOW BASEL™ | S.A.F.E. Global

Fire. Flavor. Fashion. Music. Community.

Team entry is $650 per team. Venue and hours are confirmed by the producers before team spots and tickets go live. Nothing here is bookable until it is published.